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Saturday 4 November 2017
Myanmar launches revamped social media channels at WTM 2017
YANGON, 4 November 2017 – Myanmar Tourism Marketing launches during the WTM 2017 in London its completely revamped social media channels which they have been working on for many months. The updated national website for consumers (www.myanmar.travel) includes information of destinations, blogs, festival information and much more. A YouTube channel, twitter account, Instagram and a very active Facebook page are integrated in a social media strategy that focussed on key messages like it’s magical all year round, it is safe and secure, Myanmar is not only about temples but also about fun, food and festivals and known for the warm and friendly people.
The introduction of these new channels come at a time the country is in the spotlight of the world media and Myanmar Tourism Marketing has used these channels to communicate with the tourism industry and media overseas and with travellers directly. Myanmar Tourism Marketing first posts were initially focused on expressing its support for all displaced people in Northern Rakhine State and Bangladesh and indicating with the help of the map of the UK FCO travel advice that travelling to Myanmar continued to be safe.
The new social media channels have also been used to explain travellers with moral concerns that travelling to Myanmar continues to support people all over the country from any race of religion. “Myanmar is a huge, multi-racial country offering colourful festivals, beautiful beaches as well as stunning nature for tourists”, says May Myat Mon Win, Myanmar Tourism Marketing Chairperson. “Missing out on this, would be a big loss for yourself as tourists, but also a big loss for those thousands of people working in tourism in Myanmar who have nothing to do with the issue in Northern Rakhine state” she continues.
Myanmar Tourism Marketing has actively invited travel journalists and instagrammers to visit the country and share their experiences. English born travel writer Andrew J Wood published recently an article mentioning “Visiting Myanmar is the right thing to do” while instagrammer Hayley Anderson aka. @haylsa with more than 120K followers said “love how everywhere we have visited has been so different!”
Myanmar Tourism Marketing continues to invite bloggers, instagrammers and other social media influencers to share their experiences under @visit.myanmar or by using the hashtag #MyMyanmar. www.facebook.com/myanmartm/ will be used to share stories and interesting information about tourism in Myanmar and newly produced movies about Yangon, Mandalay, Bagan, Inle Lake and Mrauk U are shown on the YouTube channel https://www.youtube.com/c/VisitMyanmar. The twitter account www.twitter.com/MyanmarTM is used for last minute News on Tourism while the Instagram www.instagram.com/visit.myanmar/ is all about the most beautiful pictures of this photogenic country.
While working on all the above Myanmar Tourism Marketing is also working on a revamp of their own website www.tourismmyanmar.org that will soon be launched and focusses more on the activities of this organisation as well as all their members that support the organization and make this launch of social media channels possible.
Visit Myanmar Tourism Marketing at WTM 2017 in London and don’t forget to make a picture of yourself as a Myanmar “Tumbling Kelly” called Pyit Taing Htaung, which means “always get back upright after being pushed over” – looking at Myanmar’s history this might be something familiar for many Myanmar people.
About Myanmar Tourism Marketing
Myanmar Tourism Marketing (MTM) aims to promote Myanmar as a sustainable tourism destination that can be visited the whole year round. It is part of the Myanmar Tourism Federation and is mainly privately funded by key members of the tourism industry in Myanmar. The MTM team is happy to assist press and media to publish more about tourism in Myanmar. Visit www.myanmar.travel, www.tourismmyanmar.org and follow us on www.facebook.com/myanmartm
For editors & journalists
MTM is currently organizing media trips for publications that are interested to show the tourism side of Myanmar. Please do contacts if you are interested in a hosted media trip and let us know which angle of the story and which area you would like to cover.
Media queries and questions regarding this Press Release or future media trips or TV and film opportunities in Myanmar can be addressed to:
Htet Htet Lin – PR Officer
Myanmar Tourism Marketing
No. 204, Bo Myat Tun Road (Middle Block) Pazundaung Township
Tel: +95 – 9 977204456
Mobile: +95 9 966 961079